The unsolicited, non-intrusive presence of outdoor advertising – whereby the messages are not controlled by the audience – works to not only increase sales but also to establish name/brand recognition.

MediaTrux's L.E.D. screens offer powerful luminosity, sharply contrasting colors, and incredible clarity, making it virtually impossible for an advertiser's message to be ignored.

A chief advantage of electronic billboards is flexibility. Clients can revise their ads with quick or instant turnaround, permitting, for example, coordination with other advertising and marketing possibilities, such as coupons and events. Thus, real-time advertising strategies will soon be fostered.

Digital billboards can be used as part of an overall marketing strategy and they permit advertisers' messages to reinforced. Of course, the freedom for advertisers to change their ads is more limited with other forms media due to hefty production costs – not to mention, for example, the storage and monitoring of bulky banners. And electronic billboards are ‘green’-friendly

The Mechanics of MediaTrux

MediaTrux requires a pre-approval of ads before they’re displayed, and we work with closely with advertisers to ensure that designs and messages meet intended goals and qualitative standards.

Advertisers buy display time for their message and are guaranteed, in contract, a set amount of displays, or impressions. The return on advertising with MediaTrux may be related to the number of impressions, and additional impressions within the duration time can be purchased at an additional rate. The trucks are anchored in strategic locations daily in Los Angeles. But unlike traditional stationary signage, MediaTrux’s vehicles can be transported to other locations.

MediaTrux’s contracts are designed to be customed-tailored to advertisers needs based on time, locations, ad content, and special requirements. Advertisers also have the option of running a multiple number of ads within the length of their MediaTrux campaign (duration of contract.) Inquire for further rate information and details with a sales representative.

Ad Design

MediaTrux’s graphics department uses current and industry-benchmarked applications for electronic ad creation. If advertisers have a current print or Internet ad, free of copyright matters, it probably can be arranged to fit our format.

The graphics department has the capability of designing ads from scratch, and they're familiar with the artwork and typography that appears best on the large L.E.D. screens. If MediaTrux does the design work for you, we need your input and artwork including logos and/or display type. We have access to extensive libraries of graphics elements such as type, clipart, borders and backgrounds.

If there’s a desire to change ad information, or the look or the design of the ad, it’s handled based on the length of the contract, complexity of the work, and set policies. MediaTrux reserves the right of final say on ad content. Our ads are created as JPEG files, and customer submissions can be accepted if they meet set standards.

MediaTrux strives to offer value at competitive, reasonable rates in its advertising services.